Season 4
Should Your Podcast Trailer Explain or Entertain? With Rachel Corbett of Nova Entertainment
Would listeners rather hear a podcast’s hosts introduce their own show or have someone else sell it for them? Is a fast-moving sizzle reel more effective than a host speaking directly from the heart? Arielle talks with Rachel Corbett, Network Director of Nova Podcasts at Nova Entertainment. Rachel c...
The Podcast Trailer Test: AI, Authenticity, and What Listeners Want with Peter Ferioli of Pantheon Podcasts
Can listeners tell when a podcast trailer was made with AI? What happens when listeners perceive your trailer as an advertisement? Arielle talks with Peter Ferioli, co-founder, COO, and CTO of Pantheon Podcasts. Peter shares how podcast trailers have evolved from a technical requirement into an esse...
What Makes a Podcast Trailer Work? We Finally Have Data! With Jay Nachlis of Coleman Insights
What makes a podcast trailer work? And when a podcast trailer works, what is the ideal outcome? In the first episode of a three-part series, Arielle talks with Jay Nachlis, VP/Consultant at Coleman Insights, about a first-of-its-kind podcast trailer study, starring participating studios Nova Enterta...
The Science of an Effective Podcast Trailer - Miniseries Forthcoming
This is a trailer for a three-part miniseries we're releasing about what makes an effective trailer. Trailer Park: The Podcast Trailer Podcast teamed up with Coleman Insights this past spring to conduct the first comprehensive research study dedicated to podcast trailers. We set out to understand: W...